Posts Tagged ‘webinar’

Do you need a Responsive Site, Mobile Site or App?

Tuesday, May 8th, 2012

responsive vs mobile vs appThere’s no denying the impact that mobile has today on a business. A recent study by IDC predicts that mobile devices will outnumber laptops and desktops combined by 2015, and Forrester Research has stated that by 2014 mobile will influence more than 50% of retail transactions. Even with these figures, the majority of Canadian businesses don’t have a clear strategy of how they’ll address mobile.

Essentially there are three options for going mobile, you can make your current website optimized for mobile by implementing a responsive design, you can build a dedicated mobile website or you can create and deploy mobile applications. (more…)

Two Upcoming Webinars – Register Now

Friday, October 15th, 2010

Free Webinars by INMWe’ve just scheduled two new webinars for the month of November. The first session, “20 Tips for an Effective Website Revamp” provides organizations embarking on a site redesign with an end-to-end guide through the common trouble points. It brings forth 20 key tips that every organization must keep in mind, including details such as how to plan your project, analyze key requirements and user needs, and choose the best technology. We’ll also look at how to optimize your site so it can be easily found by search engines, which performance indicators are important to monitor, and how to promote your new site to your stakeholders.

The second of our two webinars “Building Your Magazine Archive: What You Need to Consider” looks at the process of taking back-issues of magazines, journals and other publications and building a searchable archive. This session will walk content publishers through the motivation for creating an archive, look at some strategies for getting started and present the details to consider around digitizing your content. We’ll look at the technology options available and view a live demo.

Sign up today for these sessions on our website, or visit our past recordings to hear webinars that we’ve offered.

Do you have a suggestion for a webinar topic you’d like us to present? We’re always open to ideas. Post your suggestions below in the comments.

Getting Started with ePublishing: A Free Webinar – June 29, 2010

Wednesday, June 9th, 2010

Free INM WebinarPublishers are facing a very difficult market. Ad revenues are down, subscriptions are down and competition is heating up for the titles that are left to battle it out. While this leads to some funny parodies, it’s no laughing matter for publishers struggling to stay afloat. Combine this with the fact that technology is quickly changing and it’s easy to see how challenging it is for magazine and journal publishers to move quickly enough to keep up. Up until now, many small to mid-sized publishers have avoided publishing online, thinking that the barrier to entry was high, as it meant changing processes, and investing in technology. But getting started with online publishing is now quick, easy and cost-effective to do.

INM is offering a free webinar on Tuesday, June 29, 2010 to show publishers how they can easily start publishing their titles online. We’ll explore the market conditions, the key benefits, the different approaches to ePublishing and will show how to get up and running with an online magazine or journal in a matter of minutes, for less than $20 per month.

Registration is free, but space is limited. Register now!

Webinar: Creating your Corporate eLibrary

Wednesday, April 30th, 2008

After our popular “Best Practices for Building an Online eLibrary” webinar, we had many inquiries about how specific elements of the content applied in a corporate library environment. As such, we are offering a new webinar targeted specifically toward corporate librarians entitled “Creating Your Corporate eLibrary“.

This introductory session is scheduled for Wednesday, May 7, 2008 at 1 PM Eastern Time, and registration is free.

For more information about our webinars or to register, visit http://www.INM.com/webinars/.

Webinar: Understanding Adobe AIR

Friday, March 28th, 2008

Since the launch of Adobe AIR nearly a month ago, we’ve had a number of questions about how this new technology can be used for building stronger relationships with clients. In order to help organizations better understand Adobe AIR and how it can be used, we are offering a free webinar entitled, Understanding the Potential of Adobe Integrated Runtime (Adobe AIR). Join us on Wednesday, April 2nd or April 9th at 11:00 am Eastern for this online session.

This introductory session is unique, as it is not designed for programmers. Instead, it is geared to educate communications professionals on the impact that Adobe AIR can have on their customer relationships.

Session content includes:

  • An introduction to rich Internet applications (RIAs) and the role of Adobe AIR
  • The opportunities introduced with Adobe AIR
  • Key benefits and examples
  • Factors to consider
  • Information on how to move forward with an Adobe AIR project

For more information or to register, please visit http://www.INM.com/webinars/.