Why build a custom search engine when you can leverage Google’s own algorithm on your website for just $100 per year? As part of a widespread effort to offer a series of tools and services for small businesses, Google has launched Custom Search Business Edition. This new service for small businesses allows companies that don’t have the time, money, or resources to develop their own search functionality to integrate Google search into their site, without including Google ads or branding.

The service starts at just $100 per year for searching up to 5,000 pages. It’s also offered in a second tier for larger sites which covers up to 50,000 pages for $500 per year.

This is an interesting, and cost-effective way for businesses not to re-invent the wheel.