Time or Money spent? Which do consumers value most?
Alice LaPlante asks that question following a study conducted by researchers at the Stanford Graduate School of Business.
So what about time saved? Is it as satisfactory? Do consumers value being able to do something fast so they can then quickly do something else? Or even do more of the same thing?
This is what Rich Internet Applications are all about: making the user experience as best as it can be, whether you are searching, learning or shopping. Good examples are RIAs built for eCommerce, to help consumers easily and quickly get what they want. The return is more conversions and loyalty, and less drop-off. Read this previously released white paper for more info.
I think that money and time are the same value. Without time can you not earn monay and wenn you have monay, you need time to spend it. They are both important.
They say time is money so I guess customers would like to save both of them. The ideal would be to get what you need quickly and without costing you an arm and a leg.
I have to write that today there is always less time to dedicate to family and friends couse all have to work and want earn more and more monay. i hate that.i think time is more important than monay but you have to use good the time that you have at your disposal.
Yes, they are both important, and yes, in today’s world, time “is” money…
But when we are talking about buying products or services online, if we had a choice, would we rather save time and quickly find what we’re looking for? Or spend more time looking for a better deal?
time has for sure more value. monay is not all in our life when you have no time to enjoy your life. that is my opinion. bye