March « 2008 « Impact: a blog by Integration New Media (INM)

Archive for March, 2008

Webinar: Understanding Adobe AIR

Friday, March 28th, 2008

Since the launch of Adobe AIR nearly a month ago, we’ve had a number of questions about how this new technology can be used for building stronger relationships with clients. In order to help organizations better understand Adobe AIR and how it can be used, we are offering a free webinar entitled, Understanding the Potential of Adobe Integrated Runtime (Adobe AIR). Join us on Wednesday, April 2nd or April 9th at 11:00 am Eastern for this online session.

This introductory session is unique, as it is not designed for programmers. Instead, it is geared to educate communications professionals on the impact that Adobe AIR can have on their customer relationships.

Session content includes:

An introduction to rich Internet applications (RIAs) and the role of Adobe AIR
The opportunities introduced with Adobe AIR
Key benefits and examples
Factors to consider
Information on how to move forward with an Adobe AIR project

For more information or to register, please visit http://www.INM.com/webinars/.

Tags: Adobe AIR, RIAs, Rich Internet Applications, webinar
Posted in Rich Internet Applications | No Comments »

iPhone Roadmap – What’s missing?

Wednesday, March 12th, 2008

Last week, Apple unveiled its roadmap for the iPhone. The plans announced mainly fall into two categories, supporting iPhone in the enterprise, and opening up the iPhone’s software development kit (SDK) to third-party developers.

For enterprises, Apple is licensing the Microsoft ActiveSync technology to add support for Microsoft Exchange within its current iPhone applications. At the same time, they have also announced that they are allowing third-party developers to license their native SDK for the creation of iPhone applications.

There are already 1,000 web applications available today for the iPhone, and 71% of mobile browser traffic in the US is coming from iPhone users. Now the only thing missing from the equation is support for rich Internet applications (RIAs). Rumours of Flash support have been swirling around since the official announcement of the device, but Apple hasn’t confirmed anything.

Now with the advancements made by Microsoft with its upcoming version of Silverlight 2.0, Apple has a choice of paths. They can either opt to support RIAs though Adobe Flash Player or through Microsoft Silverlight. Or maybe they will opt to support both. We eagerly await Apple’s next move.